Industrial Design
ID Article FrameThe introduced techniques allow us the opportunity to structure conversations in a way that can help us better understand and empathize with people so we may built more meaningful products. User-centered research data synthesize and analyze information more effectively so we may communicate results and design implications seamlessly. Our Industrial Design team facilitate conversations with stakeholders, team members, clients and most importantly, people who will ultimately use the designed products,  systems and services to fulfill their truly human-centered design intention.
A new product will undergo the following phases
Phase 1 Planning, Scoping and Definition; Project parameters are explored and defined
Phase 2 Exploration, Synthesis and Design Implications; Immersive research and design ethnography leading to full design implications
Phase 3 Concept Generation and Early Prototype Iteration; Using generative design and participatory activities we form
Phase 4 Evaluation, Refinement and Production; Iterative testing and feedback produces viable candidates
Phase 5 Launch and Monitor; Ensures market and public readiness, quality assurance and course correctness
Phase 1  Planning, Scoping and Definition; Project parameters are explored and defined
The following methods may be used in this phase:
  1. Brainstorm Graphic Organizers
  2. Business Origami
  3. Competitive Testing
  4. Concept Mapping
  5. Content Inventory & Audit
  6. Contextual Design
  7. Critical Incident Technique
  8. Customer Experience Audit
  9. Evidence-based DesignID AB Testing
  10. Eye tracking
  11. Focus Groups
  12. KJ Technique
  13. Kano Analysis
  14. Literature Reviews
  15. The Love Letter & the Breakup Letter
  16. Participatory Action Research (PAR)
  17. Research Through Design
  18. Secondary Research
  19. Semantic Differential
  20. Site Search Analytics
  21. Stakeholder Maps
  22. Territory Maps
  23. Triading

Phase 2 
Exploration, Synthesis and Design Implications; Immersive research and design ethnography leading to full design implications

  1. AEIOU
  2. Affinity Diagram
  3. Artifact Analysis
  4. Automated Remote Research
  5. Behavior Mapping
  6. Brainstorm Graphic Organizers
  7. Business Origami
  8. Card Sorting
  9. Case Studies
  10. Cognitive MappingID AEIOU
  11. Cognitive Walk-through
  12. Collage
  13. Content Analysis
  14. Contextual Design
  15. Contextual Inquiry
  16. Critical Incident Technique
  17. Crowdsourcing
  18. Cultural Probes
  19. Customer Experience Audit
  20. Design Charette
  21. Design Ethnography
  22. Design Workshops
  23. Diary Studies
  24. Directed Storytelling
  25. Evidence-based Design
  26. Experience Sampling Method
  27. Exploratory Research
  28. Fly-on-the-Wall Observation
  29. Graffiti Walls
  30. Image Boards
  31. Interviews
  32. KJ Technique
  33. Kano Analysis
  34. Laddering
  35. Literature Reviews
  36. The Love Letter & the Breakup Letter
  37. Mental Model Diagrams
  38. Mind Mapping
  39. Observation
  40. Participant Observation
  41. Participatory Action Research (PAR)
  42. Participatory Design
  43. Personal Inventories
  44. Photo Studies
  45. Picture Cards
  46. Questionnaires
  47. Rapid Iterative Testing & Evaluation (RITE)
  48. Research Through Design
  49. Role-playing
  50. Scenario Description Swimlanes
  51. Scenarios
  52. Secondary Research
  53. Shadowing
  54. Speed Dating
  55. Surveys
  56. Task Analysis
  57. Thematic Networks
  58. Touchstone Tours
  59. Triading
  60. Triangulation
  61. Unobtrusive Measures
  62. Word Clouds
Phase 3 
Concept Generation and Early Prototype Iteration; Using generative design and participatory activities we form
  1. Affinity Diagram
  2. Automated Remote Research
  3. Bodystorming
  4. Brainstorm Graphic Organizers
  5. Card Sorting
  6. Cognitive Mapping
  7. Cognitive Walkthrough
  8. Collage
  9. Concept Mapping
  10. Content Analysis
  11. Contextual Design
  12. Creative Toolkits
  13. Crowdsourcing
  14. Design Charette
  15. Design Workshops
  16. Desirability Testing
  17. Elito Method
  18. Ergonomic Analysis
  19. Evidence-based Design
  20. Experience Prototyping
  21. Flexible Modeling
  22. Generative Research
  23. Heuristic Evaluation
  24. Interviews
  25. KJ Technique
  26. Mental Model Diagrams
  27. Parallel Prototyping
  28. Participatory Action Research (PAR)
  29. Participatory Design
  30. Personas
  31. Prototyping
  32. Rapid Iterative Testing & Evaluation (RITE)
  33. Remote Moderated Research
  34. Research Through Design
  35. Role-playing
  36. Scenario Description Swimlanes
  37. Scenarios
  38. Simulation Exercises
  39. Speed Dating
  40. Stakeholder Walkthrough
  41. Storyboards
  42. Think-aloud Protocol
  43. Triangulation
  44. Usuability Report
  45. Usuability Testing
  46. User Journey Maps
  47. Value Opportunity Analysis
  48. Weighted Matrix
  49. Wizard of Oz
  50. Word Clouds
Phase 4 Concept Evaluation, Refinement and Production; Iterative testing and feedback produces viable candidates
  1. Affinity Diagram
  2. Content Analysis
  3. Contextual Design
  4. Crowdsourcing
  5. Design Workshops
  6. Desirability Testing
  7. Ergonomic Analysis
  8. Evaluative Research
  9. Evidence-based Design
  10. Experiments
  11. Eye tracking
  12. Heuristic Evaluation
  13. Interviews
  14. KJ Technique
  15. Participatory Action Research (PAR)
  16. Participatory Design
  17. Prototyping
  18. Questionnaires
  19. Remote Moderated Research
  20. Research Through Design
  21. Semantic Differential
  22. Think-aloud Protocol
  23. Triangulation
  24. Usuability Report
  25. Usuability Testing
  26. Wizard of Oz
Phase 5  Launch and Monitor; Ensures market and public readiness, quality assurance and course correctness
  1. A/B Testing
  2. Affinity Diagram
  3. Automated Remote Research
  4. Competitive Testing
  5. Content Inventory & Audit
  6. Critical Incident Technique
  7. Crowdsourcing
  8. Customer Experience Audit
  9. Evidence-based Design
  10. Eye tracking
  11. Focus Groups
  12. KJ Technique
  13. Kano Analysis
  14. Key Performance Indicators
  15. Laddering
  16. The Love Letter & the Breakup Letter
  17. Participatory Action Research (PAR)
  18. Remote Moderated Research
  19. Research Through Design
  20. Semantic Differential
  21. Site Search Analytics
  22. Time-aware Research
  23. Usability Report
  24. Usability Testing
  25. Value Opportunity Analysis
  26. Web Analytics